Neuromarketing Transformation: 5 Years of Neuromarketing Work & Research in One Program
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Introduction
What You'll Get Out of This Course -
Why I Made This Course
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Course Resources
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Step 1: Understand and Align with How The Brain WorksHow to Succeed Using This Course
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Introduction to This Section (0:32)
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Structure and Function of the Nervous System7 Topics
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The Neuron (1:15)
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The Neuron - Excitation, Inhibition, and Marketing (3:54) (Bonus Lesson)
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The Neuron - Myelin Sheath & Marketing (4:48) (Bonus Lesson)
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The Neuron - Hebb's Law & Marketing (5:28) (Bonus Lesson)
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The Brain - The Cortical Areas & the 4 Lobes (2:33)
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The Brain - The Subcortical Areas (0:44)
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The 5 Circuits (2:45)
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The Neuron (1:15)
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"Your Brain Is Not an Onion with a Tiny Reptile Inside" - Cesario et. al (Short Read)
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Step 2: Speak the Brain’s LanguageMarketing to the Intuitive Mind: A Brief Introduction (3:13)
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Introduction to This Lesson (1:19)
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Marketing to the Intuitive Mind5 Topics
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Models of Neuromarketing14 Topics
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Models of Neuromarketing Part 1A (3:57)
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Models of Neuromarketing Part 1B (3:24)
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Models of Neuromarketing Part 1C (5:53)
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Models of Neuromarketing Part 2 (8:21)
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Models of Neuromarketing Part 3 (11:13)
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Models of Neuromarketing Part 4 (11:40)
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Models of Neuromarketing Part 5A (3:26)
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Models of Neuromarketing Part 5B (2:24)
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Models of Neuromarketing Part 6A - A Concise Introduction to Brand Valuation (2:14)
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Models of Neuromarketing Part 6B - Brand Valuation in Detail (Short Read)
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Models of Neuromarketing Part 6C - Brand Valuation in Summary (Short Read)
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Models of Neuromarketing Part 7 (2:32)
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How You Can Test Your Brand Equity More Cheaply & More Easily (Short Read)
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Models of Neuromarketing Part 8 (3:05)
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Models of Neuromarketing Part 1A (3:57)
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Step 3: Use an Integrated Neuromarketing ModelIntroduction to the Integrated Neuromarketing Model (4:21)
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The Iceberg Model8 Topics
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The NEURON Model6 Topics
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Notice - Actions & Metrics for Capturing Attention (5:27)
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Evoke - Actions & Metrics for Effective Messaging (8:49)
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Urge - Actions & Metrics for the Middle of Your Funnel (10:24)
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Response - Actions & Metrics for the Bottom of Your Funnel (6:49)
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Optimize - Actions & Metrics for Continuous Optimization of Your Funnel (14:02)
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Nurture - Actions & Metrics for Reciprocal Altruism (21:18)
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Notice - Actions & Metrics for Capturing Attention (5:27)
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Wrapping Up This Lesson4 Topics
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Proprietary LLM Prompts for Neuromarketing (Use w/ ChatGPT, Gemini, Claude, etc.)LLM Prompts for Neuromarketing Success5 Topics
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PVA Prompt
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Simplified Language Prompt (to Make Content Easier to Read / Consume)
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Iceberg Model Prompt (for Getting Alignment with Every Level of Your Customer's Mind)
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NEURON Model Prompt (to Create Complete Marketing Strategies)
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Neuropsychology Based Storytelling Prompt (to Create Effective Stories Faster and More Easily)
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PVA Prompt
I made this course to help teach you how you can use neuroscience to get more of what you want in life. I believe the material in this course should not be reserved for the select few, but for everyone. Some of the businesses are using these strategies, and I don’t think they should be the only ones who know about them. I’ve spent nearly $2,500 (so far – click here to request access to the spreadsheet with all of the materials I used for course and how much I’ve spent) getting all of the materials for this course. I wanted to offer this course at a low price so that more people can learn and grow from them. This will enable you to maximize the value of your marketing efforts and grow your business. This will also help you more effectively compete with your competition, even against some of the biggest competitors who often don’t even know about these strategies or don’t use them well.
Now, one might ask “Why teach something? Why tell people your secret knowledge?” First of all, me sharing this stuff with others is not going to hurt me. It’s going to help both me and you. Do you think Gordon Ramsay or Paula Deen went out of business by teaching people about cooking? Does a business person lose their livelihood when they write a book about success in their industry? Nope. Teaching helps one grow their brand and also brings value to more people. That is my goal here. To deliver value to as many people as I can.