Recommended Books & Courses
Books
Introductory Neuroscience Books:
– Behave: The Biology of Humans at Our Best and Worst
– Biology and Human Behavior: The Neurological Origins of Individuality, 2nd Edition
– Cognitive Neuroscience: A Very Short Introduction
– For neuroanatomy and helpful graphics: The Human Brain Book
Advanced Neuroscience Books
– Cognitive Neuroscience: The Biology of the Mind by Gazzaniga
– Principles of Neural Science by Kandel
Both of the above books are used in introductory and advanced neuroscience classes in universities.
Courses
Adding more courses to this list soon.
My Course
The Neuromarketing Transformation Course – In this course, I summarize everything you need to know about neuromarketing. I spent the better part of 3 years and thousands of dollars learning about neuromarketing. You get to learn everything I’ve learned about neuromarketing in just once course. You’ll learn how to use neuroscience to improve your persuasion, social media, create attention grabbing hooks, improving your designs, and tell great stories. Click here to see the course outline and add the power of neuromarketing to your toolbelt.
Coursera:
– Peking U: Advanced Neurobiology 1
– Peking U: Advanced Neurobiology 2
EDx:
– HarvardX: Fundamentals of Neuroscience
YouTube:
– Stanford University Neuroscience Lectures
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